Q.As a multifaceted creator-entrepreneur, tell us about your creative initiative “The Circuit” and the inspiration behind it. Why did the thought occur to you?
Sherrin: The Circuit started as a home-studio podcast six years ago, featuring live performances by industry peers. What began as a passion project quickly grew, with the solid backing of Harman Professional Solutions to the series. As demand for high-quality livestreams surged during the pandemic, The Circuit evolved into a full-fledged production studio in Andheri West, pioneering innovative, cost-effective, and sustainable content creation.
What started with simple multi-cam shoots soon embraced Virtual Production (VP)—blending traditional and modern storytelling. As a musician, actor, and filmmaker, my goal has always been to push creative boundaries, making high-quality audio-video production accessible, efficient, and future-ready.