IPRS
  

INTERVIEW OF THE MONTH​

 

 

AN EXCLUSIVE INTERVIEW WITH RAM MISHRA – FOUNDER & MD, DAMROO MUSIC APP

 

Q. What are the USP’s of the App and what are some of its distinguishing features from the other streaming platforms in the market? Can you give us a perspective from listeners point of view and also from the angle of the creators?

 

Ram: I think, In today’s digital age, comparing streaming platforms based solely on unique features may not be the most relevant. What truly matters is the experience each of us curate through our content. Damroo stands out by addressing two very important needs firstly, by offering an equitable platform, prioritizing discovery and exposure for emerging and undiscovered talent; Secondly, by delivering well-curated, locally relevant content to regional audiences, filling a gap that was previously neglected.

 

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CREATORS CORNER

 

“When Chai Met Toast” : They all loved it.

 

With their customary multilingual spread in Hindi, English, Tamil, and Malayalam, on offer, Kerala based band “When Chai Met Toast” has shattered norms and etched for itself a pole position among the countrys youth bands .With Spotify recognising them as a rising artist on the RADAR, their forays into various prestigious music events and festivals, the Indie-folk alternative band is echoing all over.

 

Q. “When Chai Met Toast” is entering its 7th year; How has the sojourn so far been?

Ans: Ultimately, we’re grateful for the love we’ve received, to be able to do what we love, and take our music around the world. It’s been a challenging journey, but very fulfilling.

 

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EVENTS @ IPRS

 

My Music My Rights Creator Connect Program

 

As music creators today, while making great music, artists must also ensure it is discovered and played wherever their audience is. The line between music creation and the music business is rapidly blurring. Hence, IPRS, in collaboration with Dolby, organized a multi-city event to bridge the gap and help musicians understand the various facets of the music business and how they can effectively protect, promote, and monetize their creations…

 
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EXPERTS PICK

 

Taking the veil off Music Distribution With Prashant Dogra

The towering presence of a digital music distributor apart from ensuring global market access, helps artists generate revenue and navigate the music landscape promoting career growth in a big way. PDL India led by Prashant Dogra is one of the most popular digital distributors in the market. In a talk with IPRS he helps demystify the distribution business for the music creator.

 

What role does a Digital music distributor play?

Helping music creators and music labels get their music content reach the audience through the various DSP is the chief activity of the digital music distributor.

 
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FROM IPRS DESK

 

 

We are thrilled to invite you to a special event featuring the renowned folk-fusion band, Swarathma! This is your chance to learn, connect, and groove to the tunes of some awesome music.

 

This tour isn’t just about great music; it’s about setting new standards for sustainable practices in the music industry. With a commitment to powering the sound systems of their performances with a portable clean energy system instead of traditional diesel generators, Swarathma is setting a new standard for environmentally conscious concerts. And this aligns with IPRS’s ‘My Music My Rights’ initiative aimed at empowering music creators in the digital world to help build sustainable careers…..

 

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STORIES FROM THE INDUSTRY

 


Music festivals sounding alarm bells.

 

If ever you thought that swooning crowds at Music Festivals going crazy over a band are permanent features… think again.  A recent survey undertaken by sustainable impact agency Betternotstop, has set the cat among the pigeons for the music festival circuit.  Disconcertingly enough, 19% of festivals from 2022 are non- existent today and few are adhering to the   mandatory norms for Music Festivals.

https://musically.com/2024/05/30/2024-more-than-music-report-explores-festivals-sustainability/

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